Summary: This was the continuation of the Andy and Lili campaign earlier in the year. Andy was to be locked in a box for 14 days (a la David Blaine) and see if he could stay fresh. We let users submit dynamic flash notes of good luck to Andy during his incarceration.
Work done: concept design, creative direction, layout, mechanical design, online sticky note concept, campaign management
URL: www.thegioivai.com
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